If you have trouble keeping up with digital trends, you're not alone!! Many of our clients start out not knowing the difference between pay per click and SEO. After a couple of months, we’re discussing EdgeRank Scores and Remarketing. We love to learn – and we love to share what we know. Web builders and Interactive gurus are notorious for over-complicating digital marketing. We’re here to tell you, it’s not as mysterious as you may think.
You will never hear us say, "We know everything" In fact, if an agency ever tells you that – run as fast as you can!! The Internet is constantly evolving. Search engines like Google, for instance, want to be YOUR preferred search engine. So, there are algorithms put in place to ensure that your experience using Google is efficient. These algorithms are constantly changing, and nobody knows how to fully take advantage of the system. We do, however, research, participate in webinars, hold "lunch and learn" sessions and share our knowledge with each other. Staying on top of these trends is the only way to effectively connect your customers with your brand. Don't worry. We've got you covered.