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Tags >> social marketing
Jan 11
2012

Oh SNAP!

Posted by Peggy Glassman in tracking , stap tags , social marketing , SnapTags , smart phone , mobile phone , Mobile marketing , apps , advertising

Peggy Glassman

By now, you probably know what QR Codes are. (You know, the black blob that resembles a barcode. You’ve seen them on packaging, online, and for some reason, every now and then on TV). To view a QR Code, users download an app to a smartphone, scan the blob to see that product’s offer or incentive to purchase a product. In many cases, the offer is a coupon that users can show the checkout person from their phone, rather than printing the coupon, and savings are applied on the spot. (But, you already knew all that!!) I mean, what could be better than QR Codes?

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